
Being an entrepreneur is all about choosing the right product to sell at the very right time. But only a limited number of entrepreneurs have this farsightedness to choose those niches. If an entrepreneur isn’t good at choosing niches, the advice is to let a marketing firm choose the niche if one has the capital to invest or else recruit a freelance researcher with some experience in the field wherein one is trying to gain a foothold let that be social media consulting, PR and marketing, software and cloud services or any other field one feels passionate about. Both marketing firm and freelance researcher are consummate at suggesting niches. They will conduct a market research and will conclude by handing over the swot analysis report: strength, weakness, opportunities and threats analysis report with suggested niches, backed by potential profit margins. SWOT analysis is a simple yet powerful tool. It can make an ordinary-looking start up a huge success in the near future. This might sound like letting someone else decide for others. However, it is just taking advise from the delegates and then analyzing those suggestions and then decide what to choose and what not to. Hiring the delegates for this particular task can save a lot of time, money and hassles later.